Fat Willy’s (feat. H.Dancefitness)
Born in the summer of 1983 Fat Willy’s Surf Shack has grown into a lifestyle brand that spans the generations.
To celebrates it’s 30th year, Fat Willy’s Surf Shack teamed up with local choreographer Hayley Care from H.Dancefitness. Hayley – our ‘Fat Willy’s girl’ and model -choreographed a routine for her fabulous Crew of dancers. It was performed on St Ives Harbour beach one sunny morning in August…
#beach #dance #dancefitness #fatwillysurfshack #st.ives #zumba #cornwall #stivesharbour
FAMOUS Cornish family surf brand Fat Willy are celebrating their 30th birthday by recording a pop single.
There are still Fat Willy’s Surf Shacks in St Ives, Falmouth and Newquay – the original shop opened in 1983 – and the designs have now got a retro following.
The business was started by Roger Ward after hanging out with an old surfer in California and being inspired by the idea of neon colours on a black background.
Now his daughter-in-law Coralie Ward, the firm’s managing director, is bringing together a collection of local talent to create the dance track and the video – and they want your support.
Coralie said: “To celebrate our 30 year anniversary and surviving three recessions, we have teamed up with local businesses to record our very own music video.
Renowned local producer Gareth Young, who has worked with the Pussycat Dolls and All Saints, has written us a dance track which we are very proud of!
Our Fat Willy’s girl Hayley Care from H.DanceFitness is an incredible choreographer. She is a local Zumba instructor with a huge following because she’s amazing! She has come on board to create a bespoke dance routine with her fabulous team of dancers – Fat Willy’s Dance Crew!!